Week 6 Prompt Response

While I was looking for innovative ways to prompt the horror genre, I came across an article in American Libraries Magazine called Target Library Marketing: Get a Little Risky," which was basically an interview with Ben Bizzle who does library marketing for the Craighead County Jonesboro Public Library in Arkansas: http://americanlibrariesmagazine.dreamhosters.com/blogs/the-scoop/targeted-library-marketing-get-a-little-risky/

Bizzle created faux-ecards that mimicked the incredibly popular SomeEcards signature design and created advertisements for a program at his library called Concerts on the Lawn.  He also suggested incorporating cats into advertising-- I suppose this is because despite literally millions of images of cats all over the internet, people will still share a cute cat picture they've never seen before with every single one of their friends. So the first idea that I had was to use old horror novel covers or movie posters featuring cats, and change the text on them to library slogans, like "scare up a good book at the library," etc... or promote specific programs (Halloween programs, etc...) I found a few good images that would be fairly easy to alter in photo shop:

The library could then share them with followers on Twitter, Facebook, etc...

The second idea is a little more ambitious: create recreations of scenes from classic horror stories featuring cats.

So, for example, a cat turning away from a set of menacing headlights and some sort of appropriate text in a horror font that says: Stephen King's "Christine," Pg. 189 - brought to you by your local library. Or a cat dressed up as Dracula, about to suck the blood of another cat. It would be a labor intensive, but it could definitely be done.